Yukura is key stop at Michi-no Eki Itoman

The shop features more than 2,000 items, all products of Itoman, plus a fast food area.

Yukura is a specialties building in Michi-no Eki Itoman, filled with plenty of local products and souvenirs from around Okinawa. The area was created as a market to sell products made in Itoman City. In the indigenous product corner, no fewer than 2,000 items are available, including Okinawan crafts, sweets, Awamori and more. Items made in the City have red labels.

Yukura is located in its own building in Michi-no Eki Itoman area.

Now, Yukura has put most of their energy into food items such as dumplings, sweets and sauce that is made from Chura Carrot. Purple yam tart is a very popular souvenir in Okinawa, however, Yukura sells Chura Carrot tart instead. “In the future, we want to deal in products that were created by our grandmothers and grandfathers, items that cannot be mass-produced.” says the manager.

The other side of the Yukura local products corner is where fast foods are sold, including Okinawa Soba, Okinawa Tempura and Tuna rice bowl dishes, local food from the ocean or Itoman City farmland. Additionally, there is a tourist information counter inside the building. And let’s not overlook the Blue Seal ice cream stand and a local bakery. Guides, who are familiar with Itoman City, offer road information and tourist information. Store hours are from 10 a.m. to 8 p.m.

00:07 26 Apr , 2024