2016.05.18
Orion Natsu Ichiban beer arrives at supermarkets
Orion Beer Co. has started marketing a special limited summer season beer labeled “Natsu Ichiban” from May 17th.
“Natsu Ichiban” that means “Summer Number One” in English is brewed with 100 percent malt and aroma hops to give it a rich and high quality taste. The company is aiming to sell a total of 1,000,000 cases of the suds.
This is the fourth summer season the company brings the brew to the market. It is currently available in most local supermarkets and sells for about ¥200 per 350ml can.